With humility, I announce I am a finalist in my semi-anonymous (screen name WouldBe) co-naming of a brand of literary cereal. This Publishers Weekly kiddie lit blogger put out a call for cereal brand names with a literary bent. I had two of the top names, Robert Frosted Flakes and Cap'n Ahab Crunch, both also suggested by someone else. The blogger had a commercial made for Frost Flakes and put it on youtube. A higher-production value commercial is forthcoming.